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Essays in Machine Learning, Social Networks and Marketing
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| 자료유형 | E-Book |
|---|---|
| 개인저자 | Nathan, Alexandros. |
| 단체저자명 | Northwestern University. Industrial Engineering and Management Sciences. |
| 서명/저자사항 | Essays in Machine Learning, Social Networks and Marketing. |
| 발행사항 | [S.l.] : Northwestern University., 2018 |
| 발행사항 | Ann Arbor : ProQuest Dissertations & Theses, 2018 |
| 형태사항 | 125 p. |
| 소장본 주기 | School code: 0163. |
| ISBN | 9780438117266 |
| 일반주기 |
Source: Dissertation Abstracts International, Volume: 79-11(E), Section: B.
Adviser: Noshir Contractor. |
| 요약 | This thesis is organized into two distinct parts |
| 요약 | The motivation for the first chapter is that in recent years, the size of data sets has exceeded the disk and memory capacities of a single computer. This has created the need to employ parallel and distributed computing in order to perform crit |
| 요약 | The second and third chapters address two fundamental problems in marketing: customer retention, and product adoption, respectively. In the second chapter, we explore the power of social networks in predicting non-contractual customer behavior. |
| 요약 | In the third chapter, using the same data set as in the second chapter, we investigate the structural aspects behind the adoption of Venmo. The most distinct quality of our data set is that Venmo transactions reflect offline activities combined |
| 일반주제명 | Industrial engineering. Artificial intelligence. Marketing. |
| 언어 | 영어 |
| 기본자료 저록 | Dissertation Abstracts International79-11B(E). Dissertation Abstract International |
| 대출바로가기 | http://www.riss.kr/pdu/ddodLink.do?id=T14998441 |
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| No. | 등록번호 | 청구기호 | 소장처 | 도서상태 | 반납예정일 | 예약 | 서비스 | 매체정보 |
|---|---|---|---|---|---|---|---|---|
| 1 | WE00027777 | 658 | 가야대학교/전자책서버(컴퓨터서버)/ | 대출가능 |
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