LDR | | 02204nmm uu200457 4500 |
001 | | 000000333450 |
005 | | 20240805173042 |
008 | | 181129s2018 |||||||||||||||||c||eng d |
020 | |
▼a 9780438117266 |
035 | |
▼a (MiAaPQ)AAI10822061 |
035 | |
▼a (MiAaPQ)northwestern:14183 |
040 | |
▼a MiAaPQ
▼c MiAaPQ
▼d 248032 |
082 | 0 |
▼a 658 |
100 | 1 |
▼a Nathan, Alexandros. |
245 | 10 |
▼a Essays in Machine Learning, Social Networks and Marketing. |
260 | |
▼a [S.l.] :
▼b Northwestern University.,
▼c 2018 |
260 | 1 |
▼a Ann Arbor :
▼b ProQuest Dissertations & Theses,
▼c 2018 |
300 | |
▼a 125 p. |
500 | |
▼a Source: Dissertation Abstracts International, Volume: 79-11(E), Section: B. |
500 | |
▼a Adviser: Noshir Contractor. |
502 | 1 |
▼a Thesis (Ph.D.)--Northwestern University, 2018. |
520 | |
▼a This thesis is organized into two distinct parts |
520 | |
▼a The motivation for the first chapter is that in recent years, the size of data sets has exceeded the disk and memory capacities of a single computer. This has created the need to employ parallel and distributed computing in order to perform crit |
520 | |
▼a The second and third chapters address two fundamental problems in marketing: customer retention, and product adoption, respectively. In the second chapter, we explore the power of social networks in predicting non-contractual customer behavior. |
520 | |
▼a In the third chapter, using the same data set as in the second chapter, we investigate the structural aspects behind the adoption of Venmo. The most distinct quality of our data set is that Venmo transactions reflect offline activities combined |
590 | |
▼a School code: 0163. |
650 | 4 |
▼a Industrial engineering. |
650 | 4 |
▼a Artificial intelligence. |
650 | 4 |
▼a Marketing. |
690 | |
▼a 0546 |
690 | |
▼a 0800 |
690 | |
▼a 0338 |
710 | 20 |
▼a Northwestern University.
▼b Industrial Engineering and Management Sciences. |
773 | 0 |
▼t Dissertation Abstracts International
▼g 79-11B(E). |
773 | |
▼t Dissertation Abstract International |
790 | |
▼a 0163 |
791 | |
▼a Ph.D. |
792 | |
▼a 2018 |
793 | |
▼a English |
856 | 40 |
▼u http://www.riss.kr/pdu/ddodLink.do?id=T14998441
▼n KERIS |
980 | |
▼a 201812
▼f 2019 |
990 | |
▼a 관리자 |