가야대학교 분성도서관
주메뉴
자료검색
- Home
- 상세정보
상세정보
부가기능
Reinventing the product : how to transform your business and create value in the digital age / [electronic resource]
상세 프로파일
| 자료유형 | E-Book |
|---|---|
| 개인저자 | Schaeffer, Eric, (Managing director), author. Sovie, David, author. |
| 서명/저자사항 | Reinventing the product :how to transform your business and create value in the digital age /Eric Schaeffer and David Sovie.[electronic resource] |
| 발행사항 | New York : Kogan Page Limited, 2019. |
| 형태사항 | 1 online resource (xxiv, 368 pages) : illustrations |
| 소장본 주기 | Master record variable field(s) change: 050 |
| ISBN | 9780749484651 0749484659 |
| 서지주기 | Includes bibliographical references and index. |
| 내용주기 | Enter the new : smart connected products for the digital age -- The digital transformation of product making : happening faster than you think! -- Trends driving the case for product reinvention -- The digital reinvention of the product -- A radically new kind of product : adaptive, collaborative, proactive, responsible -- Big shift one : from features to experience -- Big shift two : from hardware to "as a service" -- Big shift three: from product to platform -- Big shift four: from mechanical to artificial intelligence (AI) -- Big shift five: from linear to agile engineering in the new -- The journey to the reinvented product -- Pivotal capabilities for managing the reinvention of the product -- The roadmap to success with living products and services -- Insights from the field -- Reinvented products in action -- Glossary of terms -- Endnotes by chapter -- Index. |
| 요약 | Understand how disruptive digital technologies will affect product companies and rethink your product strategy, road map and digital capabilities accordingly, with case studies and practical advice for creating new value. |
| 일반주제명 | New products -- Management. New products -- Technological innovations. Artificial intelligence -- Economic aspects. Artificial intelligence -- Economic aspects. New products -- Management. New products -- Technological innovations. BUSINESS & ECONOMICS / Industrial Management. BUSINESS & ECONOMICS / Management. BUSINESS & ECONOMICS / Management Science. BUSINESS & ECONOMICS / Organizational Behavior. |
| 언어 | 영어 |
| 기타형태 저록 | Print version:Schaeffer, Eric (Managing director), author.Reinventing the product1 Edition.New York : Kogan Page Ltd, [2019]9780749484644 |
| 대출바로가기 | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=2032968 |
소장정보
- 소장정보
인쇄
| No. | 등록번호 | 청구기호 | 소장처 | 도서상태 | 반납예정일 | 예약 | 서비스 | 매체정보 |
|---|---|---|---|---|---|---|---|---|
| 1 | WE00019922 | 658.5/75 | 가야대학교/전자책서버(컴퓨터서버)/ | 대출가능 |
|
카피라이터
