MARC보기
LDR04007cmm u2200685 i 4500
001000000321025
003OCoLC
00520230613105902
006m d
007cr cnu---unuuu
008190105t20192019nyua ob 001 0 eng
010 ▼a 2019000425
015 ▼a GBB905700 ▼2 bnb
0167 ▼a 019203096 ▼2 Uk
019 ▼a 1088407257
020 ▼a 9780749484651 ▼q electronic book
020 ▼a 0749484659 ▼q electronic book
020 ▼z 9780749484644 ▼q hardcover ▼q alkaline paper
035 ▼a 2032968 ▼b (N$T)
035 ▼a (OCoLC)1081340139 ▼z (OCoLC)1088407257
037 ▼a EpubKoganPage8645 ▼b Ingram Content Group
040 ▼a DLC ▼b eng ▼e rda ▼c DLC ▼d OCLCO ▼d OCLCF ▼d N$T ▼d YDX ▼d EBLCP ▼d UKMGB ▼d YDX ▼d 248032
042 ▼a pcc
049 ▼a MAIN
05014 ▼a HF5415.153 ▼b .S33 2019
072 7 ▼a BUS ▼x 082000 ▼2 bisacsh
072 7 ▼a BUS ▼x 041000 ▼2 bisacsh
072 7 ▼a BUS ▼x 042000 ▼2 bisacsh
072 7 ▼a BUS ▼x 085000 ▼2 bisacsh
08200 ▼a 658.5/75 ▼2 23
1001 ▼a Schaeffer, Eric, ▼c (Managing director), ▼e author.
24510 ▼a Reinventing the product : ▼b how to transform your business and create value in the digital age / ▼c Eric Schaeffer and David Sovie. ▼h [electronic resource]
260 ▼a New York : ▼b Kogan Page Limited, ▼c 2019.
300 ▼a 1 online resource (xxiv, 368 pages) : ▼b illustrations
336 ▼a text ▼b txt ▼2 rdacontent
337 ▼a computer ▼b c ▼2 rdamedia
338 ▼a online resource ▼b cr ▼2 rdacarrier
504 ▼a Includes bibliographical references and index.
5050 ▼a Enter the new : smart connected products for the digital age -- The digital transformation of product making : happening faster than you think! -- Trends driving the case for product reinvention -- The digital reinvention of the product -- A radically new kind of product : adaptive, collaborative, proactive, responsible -- Big shift one : from features to experience -- Big shift two : from hardware to "as a service" -- Big shift three: from product to platform -- Big shift four: from mechanical to artificial intelligence (AI) -- Big shift five: from linear to agile engineering in the new -- The journey to the reinvented product -- Pivotal capabilities for managing the reinvention of the product -- The roadmap to success with living products and services -- Insights from the field -- Reinvented products in action -- Glossary of terms -- Endnotes by chapter -- Index.
520 ▼a Understand how disruptive digital technologies will affect product companies and rethink your product strategy, road map and digital capabilities accordingly, with case studies and practical advice for creating new value.
588 ▼a Description based on online resource; title from digital title page (viewed on March 29, 2019).
590 ▼a Master record variable field(s) change: 050
650 0 ▼a New products ▼x Management.
650 0 ▼a New products ▼x Technological innovations.
650 0 ▼a Artificial intelligence ▼x Economic aspects.
650 7 ▼a Artificial intelligence ▼x Economic aspects. ▼2 fast ▼0 (OCoLC)fst00817256
650 7 ▼a New products ▼x Management. ▼2 fast ▼0 (OCoLC)fst01036904
650 7 ▼a New products ▼x Technological innovations. ▼2 fast ▼0 (OCoLC)fst01036918
650 7 ▼a BUSINESS & ECONOMICS / Industrial Management. ▼2 bisacsh
650 7 ▼a BUSINESS & ECONOMICS / Management. ▼2 bisacsh
650 7 ▼a BUSINESS & ECONOMICS / Management Science. ▼2 bisacsh
650 7 ▼a BUSINESS & ECONOMICS / Organizational Behavior. ▼2 bisacsh
655 4 ▼a Electronic books.
7001 ▼a Sovie, David, ▼e author.
77608 ▼i Print version: ▼a Schaeffer, Eric (Managing director), author. ▼t Reinventing the product ▼b 1 Edition. ▼d New York : Kogan Page Ltd, [2019] ▼z 9780749484644 ▼w (DLC) 2018054275
85640 ▼3 EBSCOhost ▼u https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=2032968
938 ▼a EBL - Ebook Library ▼b EBLB ▼n EBL5718923
938 ▼a YBP Library Services ▼b YANK ▼n 16071381
938 ▼a EBSCOhost ▼b EBSC ▼n 2032968
990 ▼a 관리자
994 ▼a 92 ▼b N$T