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The out-of-home immersive entertainment frontier : expanding interactive boundaries in leisure facilities /
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| 자료유형 | E-Book |
|---|---|
| 개인저자 | Williams, Kevin, 1967-, author. Mascioni, Michael, author. |
| 서명/저자사항 | The out-of-home immersive entertainment frontier :expanding interactive boundaries in leisure facilities /Kevin Williams and Michael Mascioni. |
| 발행사항 | Farnham : Ashgate Publishing Ltd, 2014. |
| 형태사항 | 1 online resource (217 pages) |
| 소장본 주기 | eBooks on EBSCOhostAll EBSCO eBooks |
| ISBN | 9781472426963 1472426967 9781472426970 1472426975 |
| 요약 | Digital Out of Home Entertainment is transforming the customer experience in shops, cinemas, museums; almost any environment where consumers are congregating. This book provides a 'state of play' exploration of the successes, the emerging new applications and the strategies that inform them--and is an essential guide for entertainment executives as well as those involved in retailing, the hotel industry, mobile communications, museums and heritage. |
| 일반주제명 | Leisure -- Economic aspects. Leisure industry. Popular culture -- Economic aspects. BUSINESS & ECONOMICS -- Industries -- Media & Communications. TECHNOLOGY & ENGINEERING -- Telecommunications. Leisure -- Economic aspects. Leisure industry. Popular culture -- Economic aspects. |
| 언어 | 영어 |
| 기타형태 저록 | Print version:Williams, Kevin.Out-of-Home Immersive Entertainment Frontier.Farnham : Ashgate Publishing Ltd, 20149781472426963 |
| 대출바로가기 | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=710348 |
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| No. | 등록번호 | 청구기호 | 소장처 | 도서상태 | 반납예정일 | 예약 | 서비스 | 매체정보 |
|---|---|---|---|---|---|---|---|---|
| 1 | WE00007686 | 384 | 가야대학교/전자책서버(컴퓨터서버)/ | 대출가능 |
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