자료유형 | E-Book |
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개인저자 | Liozu, Stephan, author. |
서명/저자사항 | The pricing journey :the organizational transformation toward pricing excellence /Stephan M. Liozu. |
형태사항 | 1 online resource. |
ISBN | 9780804794411 0804794413 |
서지주기 | Includes bibliographical references and index. |
내용주기 | What is pricing excellence? -- The transformational journey -- Champions lead the organizational mobilization -- Center-led price management : a hybrid organizational architecture for pricing -- Capabilities : social and technical assets and activities -- Change capacity : a progressive internalization -- Confidence : the fuel of the organizational transformation -- Possible roadblocks along the journey -- Pricing myths at the organizational level -- Pricing skills to face complexity and dynamic environments -- Closing thoughts. |
일반주제명 | Pricing. Organizational change. Organizational change. Pricing. BUSINESS & ECONOMICS / Industrial Management. BUSINESS & ECONOMICS / Management. BUSINESS & ECONOMICS / Management Science. BUSINESS & ECONOMICS / Organizational Behavior. |
언어 | 영어 |
기타형태 저록 | Print version:Liozu, Stephan, author.Pricing journey9780804788748 |
대출바로가기 | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=967218 |
인쇄
No. | 등록번호 | 청구기호 | 소장처 | 도서상태 | 반납예정일 | 예약 | 서비스 | 매체정보 |
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1 | WE00006701 | 658.8/16 | 가야대학교/전자책서버(컴퓨터서버)/ | 대출가능 |