자료유형 | E-Book |
---|---|
개인저자 | Weinberg, Mike, author. |
서명/저자사항 | New sales[electronic resource] :simplified : the essential handbook for prospecting and new business development /Mike Weinberg ; foreword by S. Anthony Iannarino. |
발행사항 | New York : American Management Association, c2013. |
형태사항 | 1 online resource (xx, 220 pages). |
ISBN | 9780814431788 (electronic bk.) 081443178X (electronic bk.) |
일반주기 |
Includes index.
|
내용주기 | Foreword / by S. Anthony Iannarino -- Introduction -- Sales simplified and a dose of blunt truth -- The groundwork for a simple sales model -- The "not-so-sweet 16" reasons salespeople fail at new business development -- The company's responsibility for sales success -- A simple framework for developing new business -- Selecting targets : first for a reason -- Our sales weapons : what's in the arsenal? -- Your most important sales weapon -- Sharpening your sales story -- Your friend the phone -- Mentally preparing for the face-to-face sales call -- Structuring winning sales calls -- Preventing the buyer's reflex resistance to salespeople -- I thought I was supposed to make a presentation -- Planning and executing the attack -- Rants, raves, and reflections -- New business development selling is not complicated -- Index. |
일반주제명 | Selling. Business planning. New business enterprises. BUSINESS & ECONOMICS -- Distribution. BUSINESS & ECONOMICS -- Marketing -- General. Business planning. New business enterprises. Selling. |
언어 | 영어 |
기타형태 저록 | Print version:Weinberg, Mike.New sales.New York : American Management Association, c20139780814431771 |
대출바로가기 | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=481920 |
인쇄
No. | 등록번호 | 청구기호 | 소장처 | 도서상태 | 반납예정일 | 예약 | 서비스 | 매체정보 |
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1 | WE00001185 | 658.85 | 가야대학교/전자책서버(컴퓨터서버)/ | 대출가능 |