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Persuasion equation : the subtle science of getting your way /
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| 자료유형 | E-Book |
|---|---|
| 개인저자 | Rodgers, Mark, 1965- |
| 서명/저자사항 | Persuasion equation :the subtle science of getting your way /Mark Rodgers. |
| 형태사항 | 1 online resource. |
| 소장본 주기 | eBooks on EBSCOhostAll EBSCO eBooks |
| ISBN | 9780814434185 0814434185 |
| 서지주기 | Includes bibliographical references and index. |
| 요약 | How do you get people to see things your way? Whether you're trying to secure a promotion, make a sale, or rally support for a new idea, the ability to persuade those around you is absolutely essential to success. Merging research and real-world application, this insightful guide reveals what really drives decisions and introduces readers to the persuasion equation - a powerful combination of factors proven to speed agreement. Readers will discover the surprising reasons people say "yes" and learn how to: radiate an aura of expertise; win trust and leverage credibility; build a business case that appeals to both heart and mind; adapt for personality, gender, and generational differences; use language strategically; perfect the five-step persuasion process; generate group buy-in; and master organizational politics. -- |
| 일반주제명 | Negotiation in business. Persuasion (Psychology) Success in business. Decision making. Decision making. Negotiation in business. Persuasion (Psychology) Success in business. SOCIAL SCIENCE / General |
| 언어 | 영어 |
| 기타형태 저록 | Print version:Rodgers, Mark 1965-Persuasion equation9780814434178 |
| 대출바로가기 | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=933069 |
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| No. | 등록번호 | 청구기호 | 소장처 | 도서상태 | 반납예정일 | 예약 | 서비스 | 매체정보 |
|---|---|---|---|---|---|---|---|---|
| 1 | WE00010341 | 303.3/42 | 가야대학교/전자책서버(컴퓨터서버)/ | 대출가능 |
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