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020 ▼a 9780438135512
035 ▼a (MiAaPQ)AAI10903726
040 ▼a MiAaPQ ▼c MiAaPQ ▼d 248032
0820 ▼a 301
1001 ▼a Ott, Holly K.
24510 ▼a Defining Publics Through CSR Communication: Testing an Integrated Theoretical Model for Examining the Impact of Companies' Environmental Responsibility Messaging Strategies on Attitudes and Behavioral Intentions.
260 ▼a [S.l.] : ▼b The Pennsylvania State University., ▼c 2016
260 1 ▼a Ann Arbor : ▼b ProQuest Dissertations & Theses, ▼c 2016
300 ▼a 129 p.
500 ▼a Source: Dissertation Abstracts International, Volume: 79-12(E), Section: A.
5021 ▼a Thesis (Ph.D.)--The Pennsylvania State University, 2016.
520 ▼a This study aims to apply the situational theory of publics and framing theory to corporate social responsibility (CSR) communication research. Specifically, the purpose of the study is to apply and test the theories in this realm to answer the r
590 ▼a School code: 0176.
650 4 ▼a Mass communication.
690 ▼a 0708
71020 ▼a The Pennsylvania State University. ▼b Mass Communications.
7730 ▼t Dissertation Abstracts International ▼g 79-12A(E).
773 ▼t Dissertation Abstract International
790 ▼a 0176
791 ▼a Ph.D.
792 ▼a 2016
793 ▼a English
85640 ▼u http://www.riss.kr/pdu/ddodLink.do?id=T15000702 ▼n KERIS
980 ▼a 201812 ▼f 2019
990 ▼a 관리자