| LDR | | 01527nmm uu200397 4500 |
| 001 | | 000000333342 |
| 005 | | 20240805172840 |
| 008 | | 181129s2018 |||||||||||||||||c||eng d |
| 020 | |
▼a 9780438116764 |
| 035 | |
▼a (MiAaPQ)AAI10816488 |
| 035 | |
▼a (MiAaPQ)northwestern:14134 |
| 040 | |
▼a MiAaPQ
▼c MiAaPQ
▼d 248032 |
| 082 | 0 |
▼a 658 |
| 100 | 1 |
▼a Neuwirth, Benjamin Jerome. |
| 245 | 10 |
▼a Consumer Fairness and Trust Judgments in Response to 'Bad Behavior' by Firms. |
| 260 | |
▼a [S.l.] :
▼b Northwestern University.,
▼c 2018 |
| 260 | 1 |
▼a Ann Arbor :
▼b ProQuest Dissertations & Theses,
▼c 2018 |
| 300 | |
▼a 205 p. |
| 500 | |
▼a Source: Dissertation Abstracts International, Volume: 79-11(E), Section: A. |
| 500 | |
▼a Adviser: Ulf Bockenholt. |
| 502 | 1 |
▼a Thesis (Ph.D.)--Northwestern University, 2018. |
| 520 | |
▼a Firms are facing reputational crises with increasing regularity. Despite this, relatively little is known about what types of firm actions consumers will judge to be reprehensible, and how firms should respond once a reputational crisis has occu |
| 590 | |
▼a School code: 0163. |
| 650 | 4 |
▼a Marketing. |
| 650 | 4 |
▼a Psychology. |
| 690 | |
▼a 0338 |
| 690 | |
▼a 0621 |
| 710 | 20 |
▼a Northwestern University.
▼b Marketing. |
| 773 | 0 |
▼t Dissertation Abstracts International
▼g 79-11A(E). |
| 773 | |
▼t Dissertation Abstract International |
| 790 | |
▼a 0163 |
| 791 | |
▼a Ph.D. |
| 792 | |
▼a 2018 |
| 793 | |
▼a English |
| 856 | 40 |
▼u http://www.riss.kr/pdu/ddodLink.do?id=T14998253
▼n KERIS |
| 980 | |
▼a 201812
▼f 2019 |
| 990 | |
▼a 관리자 |