| LDR | | 02029nmm uu200397 4500 |
| 001 | | 000000331961 |
| 005 | | 20240805165729 |
| 008 | | 181129s2018 |||||||||||||||||c||eng d |
| 020 | |
▼a 9780438291201 |
| 035 | |
▼a (MiAaPQ)AAI10826170 |
| 035 | |
▼a (MiAaPQ)ucdavis:17965 |
| 040 | |
▼a MiAaPQ
▼c MiAaPQ
▼d 248032 |
| 082 | 0 |
▼a 384 |
| 100 | 1 |
▼a Chen, Meng. |
| 245 | 10 |
▼a Persuasive Effects of Health Narratives: Examining Story Features and Persuasion Mechanisms. |
| 260 | |
▼a [S.l.] :
▼b University of California, Davis.,
▼c 2018 |
| 260 | 1 |
▼a Ann Arbor :
▼b ProQuest Dissertations & Theses,
▼c 2018 |
| 300 | |
▼a 135 p. |
| 500 | |
▼a Source: Dissertation Abstracts International, Volume: 80-01(E), Section: A. |
| 500 | |
▼a Adviser: Robert A. Bell. |
| 502 | 1 |
▼a Thesis (Ph.D.)--University of California, Davis, 2018. |
| 520 | |
▼a A large body of health research has looked into the effectiveness of narrative persuasion in health promotion and disease prevention. However, limited attention has been given to the strategic use of narratives in health contexts. Three experime |
| 520 | |
▼a Study 2 aimed to gain deeper insights into the effects of POV on narrative persuasion by proposing protagonist-reader similarity as a potential moderator. Additionally, this study proposed identification and self-referencing as two mediators whi |
| 520 | |
▼a Study 3 continued the investigation of strategic use of narrative in health persuasion. It examined the persuasive effects of three narrative features: narrative point of view, protagonist-reader similarity, and protagonist competence, and sough |
| 590 | |
▼a School code: 0029. |
| 650 | 4 |
▼a Communication. |
| 690 | |
▼a 0459 |
| 710 | 20 |
▼a University of California, Davis.
▼b Communication. |
| 773 | 0 |
▼t Dissertation Abstracts International
▼g 80-01A(E). |
| 773 | |
▼t Dissertation Abstract International |
| 790 | |
▼a 0029 |
| 791 | |
▼a Ph.D. |
| 792 | |
▼a 2018 |
| 793 | |
▼a English |
| 856 | 40 |
▼u http://www.riss.kr/pdu/ddodLink.do?id=T14998852
▼n KERIS |
| 980 | |
▼a 201812
▼f 2019 |
| 990 | |
▼a 관리자 |