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020 ▼a 9780438345393
035 ▼a (MiAaPQ)AAI10929900
035 ▼a (MiAaPQ)cornellgrad:11124
040 ▼a MiAaPQ ▼c MiAaPQ ▼d 248032
0820 ▼a 658
1001 ▼a Dailey, Bryan W. ▼0 (orcid)0000-0002-1687-391X
24510 ▼a Designing Technology Solutions with Data-Driven Decision Making: Using Concept Mapping to Develop an e-Commerce Website.
260 ▼a [S.l.] : ▼b Cornell University., ▼c 2018
260 1 ▼a Ann Arbor : ▼b ProQuest Dissertations & Theses, ▼c 2018
300 ▼a 183 p.
500 ▼a Source: Dissertation Abstracts International, Volume: 80-01(E), Section: A.
500 ▼a Adviser: William M.K. Trochim.
5021 ▼a Thesis (Ph.D.)--Cornell University, 2018.
520 ▼a The general area addressed in this research is the use of data-driven decision-making methodologies for the design of technology solutions. The development of the MarketMaker e-commerce website is used as a case study, and the underlying factors
520 ▼a The design of technology solutions is becoming increasingly common as technologies develop and move deeper into organizations, creating more needs and opportunities. Solutions consequently become more complex, and they create larger and more div
520 ▼a The primary objective of this study was to generate and analyze data that could define stakeholder consensus regarding MarketMaker problems and opportunities, so that consensus-based decisions could be made about its continuing design and develo
520 ▼a Among the recommendations discussed were to more effectively include external end users in the development of the MarketMaker website, as well as two potential variations on the traditional concept mapping process.
590 ▼a School code: 0058.
650 4 ▼a Business administration.
650 4 ▼a Design.
650 4 ▼a Information technology.
690 ▼a 0310
690 ▼a 0389
690 ▼a 0489
71020 ▼a Cornell University. ▼b Education.
7730 ▼t Dissertation Abstracts International ▼g 80-01A(E).
773 ▼t Dissertation Abstract International
790 ▼a 0058
791 ▼a Ph.D.
792 ▼a 2018
793 ▼a English
85640 ▼u http://www.riss.kr/pdu/ddodLink.do?id=T15000967 ▼n KERIS
980 ▼a 201812 ▼f 2019
990 ▼a 관리자