| LDR | | 02642cmm u2200493Ki 4500 |
| 001 | | 000000317416 |
| 003 | | OCoLC |
| 005 | | 20230525182542 |
| 006 | | m d |
| 007 | | cr cnu---unuuu |
| 008 | | 191123s2019 enk o 100 0 eng d |
| 019 | |
▼a 1128099315 |
| 020 | |
▼a 1527543323
▼q electronic book |
| 020 | |
▼a 9781527543324
▼q (electronic bk.) |
| 020 | |
▼z 1527539733 |
| 020 | |
▼z 9781527539730 |
| 035 | |
▼a 2296559
▼b (N$T) |
| 035 | |
▼a (OCoLC)1128401617
▼z (OCoLC)1128099315 |
| 040 | |
▼a EBLCP
▼b eng
▼e rda
▼c EBLCP
▼d YDX
▼d YDXIT
▼d N$T
▼d 248032 |
| 049 | |
▼a MAIN |
| 050 | 4 |
▼a P99
▼b .I584 2017 |
| 082 | 04 |
▼a 701.1
▼2 23 |
| 111 | 2 |
▼a International Conference on Semiotics and Visual Communication
▼n (3rd :
▼d 2017 :
▼c Cyprus University of Technology),
▼j author |
| 245 | 10 |
▼a Semiotics and Visual Communication III :
▼b Cultures of Branding /
▼c edited by Evripides Zantides. |
| 260 | |
▼a Newcastle upon Tyne :
▼b Cambridge Scholars Publisher,
▼c [2019] |
| 300 | |
▼a 1 online resource (673 p.) |
| 336 | |
▼a text
▼b txt
▼2 rdacontent |
| 337 | |
▼a computer
▼b c
▼2 rdamedia |
| 338 | |
▼a online resource
▼b cr
▼2 rdacarrier |
| 520 | |
▼a The chapters in this book consist of selected papers that were presented at the 3rd International Conference and Poster Exhibition on Semiotics and Visual Communication at the Cyprus University of Technology in November 2017. They investigate the theme of the third conference, ""The Semiotics of Branding"", and look at branding and brand design as endorsing a reputation and inhabiting a status of almost mythical proportion that has triumphed over the past few decades. Emerging from its forerunner (corporate identity) to incorporate advertising, consumer lifestyles and attitudes, image-rights, |
| 588 | |
▼a Description based on online resource; title from digital title page (viewed on February 04, 2020). |
| 590 | |
▼a Added to collection customer.56279.3 |
| 650 | 0 |
▼a Semiotics
▼v Congresses. |
| 650 | 0 |
▼a Visual communication
▼x Philosophy
▼v Congresses. |
| 650 | 0 |
▼a Semiotics and art
▼v Congresses. |
| 650 | 0 |
▼a Branding (Marketing)
▼v Congresses. |
| 655 | 4 |
▼a Electronic books. |
| 700 | 1 |
▼a Zantides, Evripides,
▼e editor. |
| 776 | 08 |
▼i Print version:
▼a Zantides, Evripides
▼t Semiotics and Visual Communication III : Cultures of Branding
▼d Newcastle-upon-Tyne : Cambridge Scholars Publisher,c2019
▼z 9781527539730 |
| 856 | 40 |
▼3 EBSCOhost
▼u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=2296559 |
| 938 | |
▼a ProQuest Ebook Central
▼b EBLB
▼n EBL5978869 |
| 938 | |
▼a YBP Library Services
▼b YANK
▼n 300952824 |
| 938 | |
▼a EBSCOhost
▼b EBSC
▼n 2296559 |
| 990 | |
▼a 관리자 |
| 994 | |
▼a 92
▼b N$T |