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006m d
007cr cnu---unuuu
008200702s2003 njua ob 001 0 eng d
020 ▼a 9780691214542 ▼q (electronic bk.)
020 ▼a 0691214549 ▼q (electronic bk.)
020 ▼z 069108906X
020 ▼z 9780691089065
035 ▼a 2461311 ▼b (N$T)
035 ▼a (OCoLC)1162817028
037 ▼a 22573/ctv10wz8bx ▼b JSTOR
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050 4 ▼a HF5548.32 ▼b .V85 2003eb
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084 ▼a F713.36 ▼2 clc
084 ▼a QP 650 ▼2 rvk
084 ▼a QR 760 ▼2 rvk
084 ▼a QR 700 ▼2 rvk
084 ▼a ST 610 ▼2 rvk
084 ▼a ST 610 E13 ▼2 rvk
1001 ▼a Vulkan, Nir.
24514 ▼a The economics of e-commerce : ▼b a strategic guide to understanding and designing the online marketplace / ▼c Nir Vulkan.
2463 ▼a Economics of ecommerce
260 ▼a Princeton, N.J. : ▼b Princeton University Press, ▼c 짤2003.
300 ▼a 1 online resource (xv, 218 pages) : ▼b a?b illustrations.
336 ▼a text ▼b txt ▼2 rdacontent
337 ▼a computer ▼b c ▼2 rdamedia
338 ▼a online resource ▼b cr ▼2 rdacarrier
504 ▼a Includes bibliographical references (pages 209-212) and index.
5050 ▼a pt. 1. Evaluating E-commerce applications. E-commerce and the tools of economic analysis -- E-commerce for consumers -- Business-to-business E-commerce -- pt. 2. Designing E-commerce Applications. E-commerce and the principles of economic engineering -- One-to-one trading : direct negotiations in E-commerce -- One-to-many trading : online auctions -- Many-to-many electronic exchanges.
5201 ▼a "Despite the recent misfortunes of many dotcoms, e-commerce will have major and lasting effects on economic activity. But the rise and fall in the valuations of the first wave of e-commerce companies show that vague promises of distant profits are insufficient. Only business models based on sound economic propositions will survive. This book provides professionals, investors, and MBA students the tools they need to evaluate the wide range of actual and potential e-commerce businesses at the microeconomic level. It demonstrates how these tools can be used to assess a variety of existing applications."--Jacket.
5880 ▼a Print version record.
590 ▼a Added to collection customer.56279.3
650 0 ▼a Electronic commerce.
650 6 ▼a Commerce e?lectronique.
650 7 ▼a Internet. ▼2 eclas
650 7 ▼a Commerce e?lectronique. ▼2 eclas
650 7 ▼a Nouvelle e?conomie. ▼2 eclas
650 7 ▼a Electronic commerce. ▼2 fast ▼0 (OCoLC)fst00906906
65017 ▼a E-commerce. ▼2 gtt
65017 ▼a Business-to-business. ▼2 gtt
65017 ▼a Veilingen. ▼2 gtt
650 7 ▼a Electronic Commerce ▼2 gnd ▼0 (DE-588)4592128-3
650 4 ▼a Commerce e?lectronique.
650 7 ▼a BUSINESS & ECONOMICS / Economics / General ▼2 bisacsh
655 4 ▼a Electronic books.
77608 ▼i Print version: ▼a Vulkan, Nir. ▼t Economics of e-commerce. ▼d Princeton, N.J. : Princeton University Press, 짤2003 ▼z 069108906X ▼w (DLC) 2002192494 ▼w (OCoLC)51178275
85640 ▼3 EBSCOhost ▼u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=2461311
938 ▼a EBSCOhost ▼b EBSC ▼n 2461311
990 ▼a 관리자
994 ▼a 92 ▼b N$T