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LDR03444cmm u2200529 i 4500
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003OCoLC
00520230525181304
006m d
007cr |||||||||||
008200313t20202020enka ob 001 0 eng
010 ▼a 2020005531
020 ▼a 1789662915 ▼q electronic book
020 ▼a 9781789662917 ▼q (electronic bk.)
020 ▼z 9781789662900 ▼q paperback
020 ▼z 9781789662924 ▼q hardcover
035 ▼a 2440252 ▼b (N$T)
035 ▼a (OCoLC)1145077811
040 ▼a DLC ▼b eng ▼e rda ▼e pn ▼c DLC ▼d OCLCO ▼d EBLCP ▼d YDX ▼d OCLCQ ▼d UKAHL ▼d OCLCF ▼d YDX ▼d CUT ▼d N$T ▼d 248032
042 ▼a pcc
049 ▼a MAIN
05004 ▼a HD49.3 ▼b .C65 2020
08200 ▼a 658.4/5 ▼2 23
1001 ▼a Coleman, Amanda, ▼e author.
24510 ▼a Crisis communication strategies : ▼b how to prepare in advance, respond effectively and recover in full / ▼c Amanda Coleman.
250 ▼a 1 Edition.
260 ▼a London, United Kingdom ; ▼a New York, NY : ▼b Kogan Page, ▼c 2020.
300 ▼a 1 online resource (xviii, 201 pages) : ▼b illustrations
336 ▼a text ▼b txt ▼2 rdacontent
337 ▼a computer ▼b c ▼2 rdamedia
338 ▼a online resource ▼b cr ▼2 rdacarrier
504 ▼a Includes bibliographical references and index.
520 ▼a "Crisis communication is high stakes work. For communications managers and PR professionals, it's likely to be the most stressful time of their working life. Crisis Communication Strategies is a must-have handbook for laying the groundwork before a crisis hits, meaning that when the inevitable day comes, the company already has policies and procedures in place to leap into meaningful action without delay. Crisis Communication Strategies is unique in the way it equips readers to deal with any kind of crisis - whether caused by internal error, customer action, natural disasters, terrorism or political upheaval. Moving chronologically, the book opens by looking at the skills, policies and procedures that should be set up in advance, during times of normal business operations. It then moves on to look at how those procedures can be activated when a crisis occurs and during the immediate response. Finally, it delivers strategies for true long-term recovery for both the company itself and, where necessary, the wider community. Packed with actionable tips, checklists and global case studies, Crisis Communication Strategies is the essential guide to protecting your company and building true, long-term resilience"-- ▼c Provided by publisher.
588 ▼a Description based on online resource; title from digital title page (viewed on June 05, 2020).
590 ▼a Added to collection customer.56279.3
650 0 ▼a Communication in crisis management.
650 0 ▼a Crisis management.
650 7 ▼a Communication in crisis management. ▼2 fast ▼0 (OCoLC)fst01937467
650 7 ▼a Crisis management. ▼2 fast ▼0 (OCoLC)fst00883617
655 4 ▼a Electronic books.
77608 ▼i Print version: ▼a Coleman, Amanda. ▼t Crisis communication strategies. ▼b 1 Edition. ▼d New York : Kogan Page, 2020 ▼z 9781789662900 ▼w (DLC) 2020005530 ▼w (OCoLC)1112897359
85640 ▼3 EBSCOhost ▼u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=2440252
938 ▼a Askews and Holts Library Services ▼b ASKH ▼n AH36996053
938 ▼a YBP Library Services ▼b YANK ▼n 301223237
938 ▼a ProQuest Ebook Central ▼b EBLB ▼n EBL6176544
938 ▼a EBSCOhost ▼b EBSC ▼n 2440252
990 ▼a 관리자
994 ▼a 92 ▼b N$T