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008170515s2017 enka ob 001 0 eng d
019 ▼a 1008634461
020 ▼a 9781443893602 ▼q (electronic bk.)
020 ▼a 1443893609 ▼q (electronic bk.)
020 ▼z 1443850659
020 ▼z 9781443850650
035 ▼a (OCoLC)987252673 ▼z (OCoLC)1008634461
040 ▼a N$T ▼b eng ▼e rda ▼e pn ▼c N$T ▼d YDX ▼d EBLCP ▼d IDEBK ▼d MERUC ▼d OCLCF ▼d OCLCQ ▼d 248032
049 ▼a MAIN
050 4 ▼a HF5416 ▼b .A38 2017eb
072 7 ▼a COM ▼x 000000 ▼2 bisacsh
08204 ▼a 006.2/42 ▼2 23
1001 ▼a Aktas偈, Celalettin, ▼e author.
24514 ▼a The evolution and emergence of QR codes / ▼c by Celalettin Aktas偈.
264 1 ▼a Newcastle upon Tyne : ▼b Cambridge Scholars Publishing, ▼c 2017.
300 ▼a 1 online resource (xxv, 114 pages) : ▼b illustrations.
336 ▼a text ▼b txt ▼2 rdacontent
337 ▼a computer ▼b c ▼2 rdamedia
338 ▼a online resource ▼b cr ▼2 rdacarrier
504 ▼a Includes bibliographical references and index.
5050 ▼a Table of Contents; List of Figures; List of Tables; Preface; Acknowledgements; Abbreviations; Introduction; Chapter One; 1.1 Development and Transformation of Communication and New Media; 1.1.1 Telegraph; 1.1.2 Photograph; 1.1.3 Telephone; 1.1.4 Wireless Telegraph; 1.1.5 Cinema; 1.1.6 Radio; 1.1.7 Television; 1.1.8 New Media; 1.1.8.1 Internet; 1.1.8.2 Electronic Mail; 1.1.8.3 Weblogs; 1.1.8.4 Social Network Sites; 1.2 Characteristics of New Media; 1.2.1 Digitalization; 1.2.2 Convergence; 1.2.3 Interactivity; 1.2.4 Control; 1.2.5 Demassification; 1.2.6 Asynchronicity; 1.2.7 Hypertext
5058 ▼a 1.2.8 Multimedia1.3 Trends in the Development of Communication and New Media; Chapter Two; 2.1 Understanding QR Code; 2.1.1 Characteristics of QR Code; 2.1.1.1 High Capacity Encoding; 2.1.1.2 Contamination and Loss of Vision Resistance; 2.1.1.3 International Standardization; 2.1.1.4 Readability from Any Direction; 2.1.2 Functional Features of QR Code; 2.1.2.1 Bridge between the Real World and the Virtual World; 2.1.2.2 Opportunity for Instant Access to Online Information; 2.1.2.3 Overcoming Spatial Limitations; 2.1.2.4 Efficient Without Internet; 2.1.2.5 User Friendly Generation of QR Code
5058 ▼a Chapter Three3.1 Areas Where QR Codes Can Be Used; 3.1.1 Advertising; 3.1.2 Print Newspapers; 3.1.2.1 Transforming Print Newspapers to Hybrid Communication Media; 3.1.2.2 Increasing Commercial Revenue in Print Newspapers; 3.1.3 Book Publishing; 3.1.4 Education; 3.1.5 Television Broadcasting; 3.1.6 Online Environment; 3.1.7 Packaging; 3.1.8 Ticketing and Couponing; 3.1.9 Business Cards and Corporate Identification; 3.2 Limitations of QR Code Usage; 3.2.1 Smartphone Requirement; 3.2.2 Lack of Awareness of QR Code; 3.2.3 Irrelevant Information; 3.2.4 Inconsistent Mobile Websites
5058 ▼a 3.2.5 Varying Standards between Smartphones3.3 Recommendations for Widespread Usages of QR Codes; Chapter Four; 4.1 Analog and Digital Media Together; 4.2 QR Code for the Hybridization of Media and Communication; 4.3 The Effects of QR Codes on the Hybridization of Social Culture; Conclusion; Bibliography; Index
520 ▼a Not much literature exists on QR (Quick Response) Codes and their applications in the emerging digital society, making this foundational text very important to the field of technology. Revolving around the evolution and characteristics of QR Codes, it begins with a comprehensive discussion of past technologies, linking them with the emergence of today's technologies as a way to synergize the utilization of QR Codes. The book spells out the "pros" and "cons" of QR Codes, providing potential challenges to their emergence. It will be useful for scholars of new media and technology, enabling them.
5880 ▼a Print version record.
590 ▼a eBooks on EBSCOhost ▼b All EBSCO eBooks
650 0 ▼a QR codes.
650 0 ▼a QR codes ▼x History.
650 7 ▼a COMPUTERS / General ▼2 bisacsh
650 7 ▼a QR codes. ▼2 fast ▼0 (OCoLC)fst01895135
655 4 ▼a Electronic books.
655 7 ▼a History. ▼2 fast ▼0 (OCoLC)fst01411628
77608 ▼i Print version: ▼a Aktas偈, Celalettin. ▼t Evolution and emergence of QR codes. ▼d Newcastle upon Tyne : Cambridge Scholars Publishing, 2017 ▼z 1443850659 ▼w (OCoLC)972461226
85640 ▼u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1517811
938 ▼a ProQuest MyiLibrary Digital eBook Collection ▼b IDEB ▼n cis38187536
938 ▼a ProQuest MyiLibrary Digital eBook Collection ▼b IDEB ▼n cis38187536
938 ▼a EBL - Ebook Library ▼b EBLB ▼n EBL4858039
938 ▼a YBP Library Services ▼b YANK ▼n 14431300
938 ▼a EBSCOhost ▼b EBSC ▼n 1517811
990 ▼a 관리자