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020 ▼a 9780813565569 ▼q electronic bk.
020 ▼a 0813565561 ▼q electronic bk.
020 ▼z 9780813565552
020 ▼z 0813565553
020 ▼z 9780813565545
020 ▼z 0813565545
035 ▼a (OCoLC)920467042
040 ▼a N$T ▼b eng ▼e rda ▼e pn ▼c N$T ▼d 248032
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072 7 ▼a POL ▼x 038000 ▼2 bisacsh
072 7 ▼a SOC ▼x 002010 ▼2 bisacsh
072 7 ▼a SOC ▼x 022000 ▼2 bisacsh
08204 ▼a 306.4/83 ▼2 23
084 ▼a SOC021000 ▼a SOC026000 ▼2 bisacsh
1001 ▼a Guiliano, Jennifer.
24510 ▼a Indian spectacle : ▼b college mascots and the anxiety of modern America / ▼c Jennifer Guiliano.
264 1 ▼a New Brunswick, New Jersey : ▼b Rutgers University Press, ▼c [2015]
300 ▼a 1 online resource (xiii, 175 pages)
336 ▼a text ▼b txt ▼2 rdacontent
337 ▼a computer ▼b c ▼2 rdamedia
338 ▼a online resource ▼b cr ▼2 rdacarrier
4901 ▼a Critical issues in sport and society
504 ▼a Includes bibliographical references and index.
5050 ▼a Introduction -- King football and game-day spectacle -- An Indian versus a Colonial legend -- And the band played narratives of American expansion -- The limitations of halftime spectacle -- Student investment in university identities -- Indian bodies performing athletic identity -- Conclusion.
520 ▼a "In recent decades U.S. colleges and universities have been prone to changing athletic conference affiliations, seeking increased public prestige, building fan bases, and, of course, growing revenues. Such moves are driven by a very realistic set of calculations: in 2010 the collective revenue of the fifteen highest-grossing teams in Division I of the National Collegiate Athletic Association (NCAA) topped one billion dollars, a hefty figure that does not even take into account the revenue generated by the sales of university-related apparel and athletic gear. Expressions of team allegiance, particularly the display of sports mascots, are a visual expression of this American obsession with collegiate sport. In American Spectacle, historian Jennifer Guiliano investigates the role of sports mascots in the big business of American college football in order to connect mascotry to twentieth-century expressions of community identity, individual belonging, stereotyped imagery, and cultural hegemony. To do so, she historicizes the creation and spread of mascots and university identities as something bound up in the spectacle of halftime performance, the growth of collegiate competition, the anxiety of middle-class masculinity, and the commercialization of athletics in the first two decades of the twentieth century"-- ▼c Provided by publisher.
5880 ▼a Print version record.
650 0 ▼a Indians as mascots.
650 0 ▼a Sports team mascots ▼x Social aspects ▼z United States.
650 0 ▼a Indians of North America ▼x Social conditions ▼y 20th century.
650 7 ▼a SOCIAL SCIENCE / Ethnic Studies / Native American Studies. ▼2 bisacsh
650 7 ▼a SOCIAL SCIENCE / Sociology / General. ▼2 bisacsh
650 7 ▼a Indians as mascots. ▼2 fast ▼0 (OCoLC)fst00969417
650 7 ▼a Indians of North America ▼x Social conditions. ▼2 fast ▼0 (OCoLC)fst00969904
650 7 ▼a Sports team mascots ▼x Social aspects. ▼2 fast ▼0 (OCoLC)fst01130778
650 7 ▼a POLITICAL SCIENCE / Public Policy / Cultural Policy. ▼2 bisacsh
650 7 ▼a SOCIAL SCIENCE / Anthropology / Cultural. ▼2 bisacsh
650 7 ▼a SOCIAL SCIENCE / Popular Culture. ▼2 bisacsh
651 7 ▼a United States. ▼2 fast ▼0 (OCoLC)fst01204155
655 4 ▼a Electronic books.
77608 ▼i Print version: ▼a Guiliano, Jennifer. ▼t Indian spectacle ▼z 9780813565552 ▼w (DLC) 2014030636 ▼w (OCoLC)893709660
830 0 ▼a Critical issues in sport and society.
85640 ▼3 EBSCOhost ▼u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=1023295
938 ▼a EBSCOhost ▼b EBSC ▼n 1023295
990 ▼a 관리자