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020 ▼a 9780749474003 ▼q electronic bk.
020 ▼a 0749474009 ▼q electronic bk.
020 ▼z 9780749473990
020 ▼z 0749473991
035 ▼a (OCoLC)904046906
037 ▼a 82E9CD33-88D0-4F22-AA16-1EC2D3D7D1A9 ▼b OverDrive, Inc. ▼n http://www.overdrive.com
040 ▼a N$T ▼b eng ▼e rda ▼e pn ▼c N$T ▼d EBLCP ▼d CDX ▼d E7B ▼d OCLCF ▼d YDXCP ▼d TEFOD ▼d B24X7 ▼d N$T ▼d 248032
049 ▼a K4RA
050 4 ▼a HF5825 ▼b .M325 2015eb
072 7 ▼a BUS ▼x 002000 ▼2 bisacsh
08204 ▼a 659.13/2 ▼2 23
1001 ▼a Maslen, Andy.
24510 ▼a Persuasive copywriting : ▼b using psychology to influence, engage and sell / ▼c Andy Maslen.
264 1 ▼a London ; ▼a Philadelphia : ▼b Kogan Page Limited, ▼c [2015]
300 ▼a 1 online resource.
336 ▼a text ▼b txt ▼2 rdacontent
337 ▼a computer ▼b c ▼2 rdamedia
338 ▼a online resource ▼b cr ▼2 rdacarrier
504 ▼a Includes bibliographical references and index.
5880 ▼a Print version record.
650 0 ▼a Advertising copy.
650 0 ▼a Persuasion (Psychology)
650 7 ▼a BUSINESS & ECONOMICS / Advertising & Promotion. ▼2 bisacsh
650 7 ▼a Advertising copy. ▼2 fast ▼0 (OCoLC)fst00797842
650 7 ▼a Persuasion (Psychology). ▼2 fast ▼0 (OCoLC)fst01058890
655 4 ▼a Electronic books.
77608 ▼i Print version: ▼a Maslen, Andy. ▼t Persuasive copywriting ▼z 9780749473990 ▼w (DLC) 2014050214 ▼w (OCoLC)899702627
85640 ▼3 EBSCOhost ▼u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=959288
938 ▼a EBSCOhost ▼b EBSC ▼n 959288
938 ▼a EBL - Ebook Library ▼b EBLB ▼n EBL1977653
938 ▼a Coutts Information Services ▼b COUT ▼n 31026092
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990 ▼a 관리자