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020 ▼a 9780804789592 (electronic bk.)
020 ▼a 0804789592 (electronic bk.)
020 ▼z 9780804768573 (cloth : alk. paper)
020 ▼z 0804768579 (cloth : alk. paper)
020 ▼z 9780804768580 (pbk. : alk. paper)
020 ▼z 0804768587 (pbk. : alk. paper)
0248 ▼a 40023297880
035 ▼a (OCoLC)871632402
040 ▼a Q2U ▼b eng ▼e rda ▼c Q2U ▼d YDXCP ▼d MEAUC ▼d N$T ▼d E7B ▼d OSU ▼d CHVBK ▼d DEBSZ ▼d 248032
043 ▼a ee----- ▼a a------
049 ▼a K4RA
050 4 ▼a HG3755.7 ▼b .R66 2014
072 7 ▼a BUS ▼x 027000 ▼2 bisacsh
08204 ▼a 332.7/65091717 ▼2 23
1001 ▼a Rona-Tas, Akos, ▼e author.
24510 ▼a Plastic money : ▼b constructing markets for credit cards in eight postcommunist countries / ▼c Akos Rona-Tas and Alya Guseva.
264 1 ▼a Stanford, California : ▼b Stanford University Press, ▼c [2014]
264 4 ▼c 짤2014
300 ▼a 1 online resource (xx, 318 pages) : ▼b illustrations
336 ▼a text ▼b txt ▼2 rdacontent
337 ▼a computer ▼b c ▼2 rdamedia
338 ▼a online resource ▼b cr ▼2 rdacarrier
504 ▼a Includes bibliographical references and index.
5050 ▼a Paying with cards -- The transition from a communist to a market economy -- Payment puzzles -- Credit puzzles -- The construction of card markets in Hungary, Poland and the Czech Republic -- Russia, Ukraine and Bulgaria -- Vietnam and China.
520 ▼a In the United States, we now take our ability to pay with plastic for granted. In other parts of the world, however, the establishment of a ""credit-card economy"" has not been easy. In countries without a history of economic stability, how can banks decide who should be given a credit card? How do markets convince people to use cards, make their transactions visible to authorities, assume the potential risk of fraud, and pay to use their own money? Why should merchants agree to pay extra if customers use cards instead of cash? In Plastic Money, Akos Rona-Tas and Alya Guseva tell the story of ... .
588 ▼a Description based on print version record.
650 0 ▼a Credit cards ▼z Former communist countries.
650 0 ▼a Consumer credit ▼z Former communist countries.
650 0 ▼a Post-communism ▼x Economic aspects.
650 7 ▼a BUSINESS & ECONOMICS / Finance. ▼2 bisacsh
650 7 ▼a Postkommunismus. ▼0 (DE-588)4998161-4. ▼2 gnd
650 7 ▼a Kreditkarte. ▼0 (DE-588)4032937-9. ▼2 gnd
650 7 ▼a Markterschlie횩ung. ▼0 (DE-588)4114519-7. ▼2 gnd
651 7 ▼a Osteuropa. ▼0 (DE-588)4075739-0. ▼2 gnd
651 7 ▼a Asien. ▼0 (DE-588)4003217-6. ▼2 gnd
655 0 ▼a Electronic books.
7001 ▼a Guseva, Alya, ▼d 1974, ▼e author.
77608 ▼i Print version: ▼a Rona-Tas, Akos. ▼t Plastic money. ▼d Stanford, California : Stanford University Press, [2014] ▼z 9780804768573 ▼w (DLC) 2013042646 ▼w (OCoLC)861966449
85640 ▼3 EBSCOhost ▼u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=713486
938 ▼a YBP Library Services ▼b YANK ▼n 11613913
938 ▼a EBSCOhost ▼b EBSC ▼n 713486
938 ▼a ebrary ▼b EBRY ▼n ebr10834378
990 ▼a 관리자