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LDR02897cmm uu200505Ia 4500
001000000301182
003OCoLC
00520230519142532
006m o d
007cr cnu---unuuu
008120305s2012 enk ob 001 0 eng d
020 ▼a 9780749464141 (electronic bk.)
020 ▼a 0749464143 (electronic bk.)
020 ▼z 9780749464134 (pbk.)
020 ▼z 0749464135 (pbk.)
0291 ▼a AU@ ▼b 000049160085
035 ▼a (OCoLC)779140685
040 ▼a EBLCP ▼b eng ▼c EBLCP ▼d OCLCQ ▼d YDXCP ▼d TEFOD ▼d IAI ▼d N$T ▼d 248032
043 ▼a n-us---
049 ▼a K4RA
050 4 ▼a HD9696.8.U62 ▼b A78 2012eb
072 7 ▼a BUS ▼x 070030 ▼2 bisacsh
08204 ▼a 338.4/70040973 ▼2 23
1001 ▼a Arthur, Charles, ▼d 1961-
24510 ▼a Digital wars ▼h [electronic resource] : ▼b Apple, Google, Microsoft and the battle for the Internet / ▼c Charles Arthur.
260 ▼a London ; ▼a Philadelphia : ▼b Kogan Page, ▼c 2012.
300 ▼a 1 online resource (viii, 264 p.)
504 ▼a Includes bibliographical references and index.
5050 ▼a 1998 -- Microsoft antitrust -- Search : Google versus Microsoft -- Digital music : Apple versus Microsoft -- Smartphones -- Tablets -- 2011.
520 ▼a Apple, Google and Microsoft are locked in a battle to dominate the Internet and especially the fastest-growing part of it - mobile. All three have fought each other in previous wars, and now they want to dominate search technology, cloud computing, mobile music and the smartphone market. Whoever wins will exert a wide ranging control over user data and access to content, and even how we use and interact with computers. Digital Wars assesses who will be the victor and what the implications are for business, individuals and society. Accessible and comprehensive, it looks at the very different cultures of each business, the iPhone, Android, iPods (mobile music) and the browser and apps battles. Digital Wars tells you what to expect from the Internet in the next five years, which company will ultimately be in the driving seat, and what the implications will be for us all.
588 ▼a Description based on print version record.
61020 ▼a Apple Computer, Inc.
61020 ▼a Google (Firm)
61020 ▼a Microsoft Corporation.
650 0 ▼a Internet industry ▼z United States.
650 4 ▼a Business.
650 7 ▼a BUSINESS & ECONOMICS / Industries / Computer Industry. ▼2 bisacsh
655 4 ▼a Electronic books.
77608 ▼i Print version: ▼a Arthur, Charles, 1961- ▼t Digital wars. ▼d London ; Philadelphia : Kogan Page, 2012 ▼z 9780749464134 ▼w (DLC) 2011044595 ▼w (OCoLC)724662123
85640 ▼3 EBSCOhost ▼u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=430356
938 ▼a EBL - Ebook Library ▼b EBLB ▼n EBL838116
938 ▼a YBP Library Services ▼b YANK ▼n 7468541
938 ▼a EBSCOhost ▼b EBSC ▼n 430356
990 ▼a 관리자
994 ▼a 92 ▼b K4R