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019 ▼a 853267035
020 ▼a 9780749468798 (electronic bk.)
020 ▼a 0749468793 (electronic bk.)
020 ▼z 9780749468781
035 ▼a (OCoLC)831115532
037 ▼a CL0500000245 ▼b Safari Books Online
040 ▼a EBLCP ▼b eng ▼c EBLCP ▼d OCLCQ ▼d N$T ▼d YDXCP ▼d IDEBK ▼d CDX ▼d B24X7 ▼d UMI ▼d OCLCO ▼d TEFOD ▼d 248032
049 ▼a K4RA
050 4 ▼a HD30.28 S3456 2013
072 7 ▼a BUS ▼x 104000 ▼2 bisacsh
072 7 ▼a BUS ▼x 071000 ▼2 bisacsh
072 7 ▼a BUS ▼x 103000 ▼2 bisacsh
072 7 ▼a BUS ▼x 097000 ▼2 bisacsh
072 7 ▼a BUS ▼x 063000 ▼2 bisacsh
08204 ▼a 658.4 ▼a 658.4012
1001 ▼a Schofield, Susannah.
24510 ▼a Mind the Gap ▼h [electronic resource] : ▼b Creating Your Successful Business Strategy.
260 ▼a London : ▼b Kogan Page, ▼c 2013.
300 ▼a 1 online resource (240 p.)
500 ▼a Description based upon print version of record.
5050 ▼a Endorsements; Acknowledgements; 01 Setting the scene; The future state; The Dice Matrix Model: don't leave success to chance; Do things differ in today's business world?; Business and the savvy consumer: what customers really want; 02 Lies, more lies and statistics!; 03 Quotes from the famous, infamous and wise; 04 Killer questions: Their thoughts, your business; Whose business is it!?; The world we live in; The generation gap; Their secret views: your successful business; 05 The world tomorrow: Embrace the future; Marketing in today's world; Making money from technology
5058 ▼a The mobile phone market: the future and your business06 The world's gone crazy: A sign of the times!; 07 The 100 Matrix: What people really think; The questions; The answers; The results; 08 The Dice Matrix Model: Time to succeed; How DMM works; Stage 1: tactical questions for customers and employees (first outputs); Stage 2: strategic alignment of tactical results (second outputs); Stage 3: gap analysis (third outputs); One stage further: the 3D dimension; 09 This way to success...; Index
520 ▼a Every business needs to accurately assess its own strengths and weaknesses against their competitors, direct or indirect, in order to create a winning strategy.Mind the Gap introduces the author's tried and tested strategic model, the Dice Matrix, which will enable you to do just that. This simple business tool will allow you to stress test your weaknesses, compare your performance against customers' perception and also highlight the strengths you provide as a business. You can input your own set of criteria to gain a valuable, tailored overview of the necessary actions to achieve success.Usin.
650 4 ▼a Marketing -- Management.
650 0 ▼a Strategic planning.
650 0 ▼a Business planning.
650 7 ▼a BUSINESS & ECONOMICS / Corporate Governance. ▼2 bisacsh
650 7 ▼a BUSINESS & ECONOMICS / Leadership. ▼2 bisacsh
650 7 ▼a BUSINESS & ECONOMICS / Organizational Development. ▼2 bisacsh
650 7 ▼a BUSINESS & ECONOMICS / Workplace Culture. ▼2 bisacsh
650 7 ▼a BUSINESS & ECONOMICS / Strategic Planning. ▼2 bisacsh
655 4 ▼a Electronic books.
77608 ▼i Print version: ▼a Schofield, Susannah ▼t Mind the Gap : Creating Your Successful Business Strategy ▼d London : Kogan Page,c2013 ▼z 9780749468781
85640 ▼3 EBSCOhost ▼u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=524963
938 ▼a EBL - Ebook Library ▼b EBLB ▼n EBL1156982
938 ▼a EBSCOhost ▼b EBSC ▼n 524963
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