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020 ▼a 9780203852996 (electronic bk.)
020 ▼a 0203852990 (electronic bk.)
020 ▼z 9780415878821
020 ▼z 0415878829
020 ▼z 9780415878838
020 ▼z 0415878837
035 ▼a (OCoLC)710992753
040 ▼a N$T ▼b eng ▼c N$T ▼d CDX ▼d E7B ▼d OCLCQ ▼d 248032
043 ▼a n-us---
049 ▼a K4RA
050 4 ▼a JK2281 ▼b .N482 2011eb
072 7 ▼a POL ▼x 016000 ▼2 bisacsh
08204 ▼a 324.70973 ▼2 22
24500 ▼a New directions in campaigns and elections ▼h [electronic resource] / ▼c edited by Stephen K. Medvic.
260 ▼a New York : ▼b Routledge, ▼c 2011.
300 ▼a 1 online resource (xix, 311 p.) : ▼b ill.
4901 ▼a New directions in American politics
504 ▼a Includes bibliographical references and index.
50500 ▼t Election administration : setting the rules of the game / ▼r Thad Hall and M. Kathleen Moore -- ▼t Campaign finance : adapting to a changing regulatory environment / ▼r David B. Magleby -- ▼t Polling : innovations in survey research / ▼r Brian F. Schaffner -- ▼t Campaign management and organization : the use and impact of information and communication technology / ▼r Stephen K. Medvic -- ▼t Campaign advertising : reassessing the impact of campaign ads on political behavior / ▼r Bryce Corrigan and Ted Brader -- ▼t Voter mobilization : the scientific investigation of getting the electorate to the polls / ▼r Robert A. Jackson -- ▼t Political parties : the tensions between unified party images and localism / ▼r Jeffrey M. Stonecash -- ▼t Interest groups : back to basic questions / ▼r Clyde Wilcox -- ▼t Media : the complex interplay of old and new forms / ▼r Diana Owen -- ▼t Voting behavior : traditional paradigms and contemporary challenges / ▼r Andrew Dowdle, Pearl K. Ford, and Todd G. Shields -- ▼t Congressional elections : why some incumbent candidates lose / ▼r Jamie L. Carson and Carrie P. Eaves -- ▼t Presidential elections : campaigning within a segmented electorate / ▼r Scott D. McClurg and Philip Habel -- ▼t State and local elections : the unique character of sub-national contests / ▼r Timothy B. Krebs and Jonathan Winburn -- ▼t Election reform : what is expected, and what results? / ▼r Todd Donovan and Shaun Bowler.
588 ▼a Description based on print version record.
650 0 ▼a Political campaigns ▼z United States.
650 0 ▼a Elections ▼z United States.
650 7 ▼a POLITICAL SCIENCE ▼x Political Process ▼x General. ▼2 bisacsh
655 4 ▼a Electronic books.
7001 ▼a Medvic, Stephen K.
77608 ▼i Print version: ▼t New directions in campaigns and elections. ▼d New York : Routledge, 2011 ▼z 9780415878821 ▼w (DLC) 2010033282 ▼w (OCoLC)635487028
830 0 ▼a New directions in American politics.
85640 ▼3 EBSCOhost ▼u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=350222
938 ▼a Coutts Information Services ▼b COUT ▼n 17639555
938 ▼a ebrary ▼b EBRY ▼n ebr10452357
990 ▼a 관리자
994 ▼a 92 ▼b K4R