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1001 ▼a Aaker, David A.
24510 ▼a Marketing research / ▼d David A. Aaker; ▼e V. Kumar; ▼e George S. Day.
250 ▼a 10th ed.
260 ▼a Hoboken, NJ : ▼b John Wiley & Sons, Inc, ▼c 2011.
300 ▼a xvii, 774 p : ▼b ill ; ▼c 27 cm.
504 ▼a Includes bibliographical references and index.
653 ▼a Marketing ▼a research ▼a 마케팅 ▼a 리서치
7001 ▼a Kumar, V ▼a Day, George S.
9500 ▼b ₩40000
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990 ▼b 관리자2