자료유형 | E-Book |
---|---|
개인저자 | Lu, Tong. |
단체저자명 | University of Pennsylvania. Marketing. |
서명/저자사항 | Essays on Dynamic Updating of Consumer Preferences. |
발행사항 | [S.l.] : University of Pennsylvania., 2018 |
발행사항 | Ann Arbor : ProQuest Dissertations & Theses, 2018 |
형태사항 | 154 p. |
소장본 주기 | School code: 0175. |
ISBN | 9780438036840 |
일반주기 |
Source: Dissertation Abstracts International, Volume: 79-10(E), Section: A.
Advisers: Eric T. Bradlow |
요약 | Consumers dynamically update their preferences over time based on information learned through product search and consumption experiences, particularly in online media. Using three unique datasets from different domains, we address specific ways |
일반주제명 | Marketing. Statistics. Education. |
언어 | 영어 |
기본자료 저록 | Dissertation Abstracts International79-10A(E). Dissertation Abstract International |
대출바로가기 | http://www.riss.kr/pdu/ddodLink.do?id=T14997738 |
인쇄
No. | 등록번호 | 청구기호 | 소장처 | 도서상태 | 반납예정일 | 예약 | 서비스 | 매체정보 |
---|---|---|---|---|---|---|---|---|
1 | WE00027335 | 658 | 가야대학교/전자책서버(컴퓨터서버)/ | 대출가능 |