가야대학교 분성도서관
주메뉴
자료검색
- Home
- 상세정보
상세정보
부가기능
Strategy in the digital age : mastering digital transformation /
상세 프로파일
| 자료유형 | E-Book |
|---|---|
| 개인저자 | Lenox, Michael, author. |
| 서명/저자사항 | Strategy in the digital age :mastering digital transformation /Michael Lenox. |
| 형태사항 | 1 online resource (unpaged) : illustrations |
| 소장본 주기 | Added to collection customer.56279.3 |
| ISBN | 1503635767 9781503635760 |
| 서지주기 | Includes bibliographical references and index. |
| 내용주기 | Rise of the digital age -- Platforms in the digital age -- Competing in the digital age -- Appropriating in the digital age -- Leading in the digital age -- Policy in the digital age -- Transforming in the digital age. |
| 요약 | "Digital transformation is an ongoing process of the marketplace and one that requires continual strategic planning, reflection, and action. Organizations must constantly reconsider their digital transformation strategies in order to leverage new technologies and access to new data sets, as new competitors continue to emerge. In this environment, successful managers will constantly ask: how are you going to competitively position your organization in a digitally transforming marketplace? How will you create value for your business in new ways, including changing your value proposition by leveraging data and adopting new business models available in a digital world? How will you capture value in a world where the basis for competitive advantage is shifting, especially when marked by platforms and network externalities? And what capabilities do you need to secure this, and how will you develop them? Timely in its analysis, the book covers major topics such as big tech, data analytics, artificial intelligence, blockchain, cryptocurrency, autonomy, cybersecurity, data privacy, and antitrust. Michael Lenox delivers an insightful volume that offers a foundational understanding of this dynamic environment, and an action plan for those seeking a path to digital strategy implementation for their organization"-- |
| 일반주제명 | Business enterprises -- Technological innovations. Technological innovations. Organizational change. Strategic planning. Business enterprises -- Technological innovations. Organizational change. Strategic planning. Technological innovations. |
| 언어 | 영어 |
| 기타형태 저록 | Print version:Lenox, Michael.Strategy in the digital ageStanford, California : Stanford Business Books, an imprint of Stanford University Press, 20239781503635197 |
| 대출바로가기 | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=3586852 |
소장정보
- 소장정보
인쇄
| No. | 등록번호 | 청구기호 | 소장처 | 도서상태 | 반납예정일 | 예약 | 서비스 | 매체정보 |
|---|---|---|---|---|---|---|---|---|
| 1 | WE00023703 | 658.5/14 | 가야대학교/전자책서버(컴퓨터서버)/ | 대출가능 |
|
카피라이터
