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Global social media design : bridging differences across cultures / [electronic resource]
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| 자료유형 | E-Book |
|---|---|
| 개인저자 | Sun, Huatong, 1973-, author. |
| 서명/저자사항 | Global social media design :bridging differences across cultures /Huatong Sun.[electronic resource] |
| 형태사항 | 1 online resource. |
| 총서사항 | Oxford series in human-technology interaction |
| 소장본 주기 | Added to collection customer.56279.3 |
| ISBN | 9780190845612 0190845619 0190845600 9780190845599 0190845597 9780190845605 |
| 서지주기 | Includes bibliographical references and index. |
| 요약 | "Social media users fracture into tribes, but social media ecosystems are globally interconnected technically, socially, culturally, and economically. At the crossroads, Huatong Sun, author of Cross-Cultural Technology Design, presents theory, method, and case studies to uncover the global interconnectedness of social media design and reorient universal design standards. Centering on the dynamics between structure and agency, Sun draws on practices theories and transnational fieldwork and articulates a critical design approach. The "CLUE2 (CLUE Squared)" framework extends from situated activity to social practice, and connects macro institutions with micro interactions to redress asymmetrical relations in everyday life. Why were Japanese users not crazed about Facebook? Would Twitter have had been more successful than its copycat Weibo in China if not banned? How did mobilities and value propositions play out in the competition of WhatsApp, WeChat, LINE, and KakaoTalk for global growth? Illustrating the cultural entanglement with a relational view of design, Sun provides three provocative accounts of cross-cultural social media design and use. Concepts such as affordance, genre, and uptake are demonstrated as design tools to bind the material with the discursive and leap from the critical to the generative for culturally sustaining design."-- |
| 일반주제명 | Social media -- Cross-cultural studies. Social media. |
| 언어 | 영어 |
| 기타형태 저록 | Print version:Sun, Huatong, 1973-Global social media designNew York, NY : Oxford University Press, [2020]9780190845582 |
| 대출바로가기 | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=2333946 |
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인쇄
| No. | 등록번호 | 청구기호 | 소장처 | 도서상태 | 반납예정일 | 예약 | 서비스 | 매체정보 |
|---|---|---|---|---|---|---|---|---|
| 1 | WE00020893 | 302.23/1 | 가야대학교/전자책서버(컴퓨터서버)/ | 대출가능 |
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