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Public opinion : measuring the American mind /
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| 자료유형 | E-Book |
|---|---|
| 개인저자 | Bardes, Barbara A., author. Oldendick, Robert W., author. |
| 서명/저자사항 | Public opinion :measuring the American mind /Barbara A. Bardes Emerita, University of Cincinnati; Robert W. Oldendick, University of South Carolina. |
| 판사항 | Fifth edition. |
| 발행예정일자 | 1603 |
| 형태사항 | 1 online resource. |
| 소장본 주기 | eBooks on EBSCOhostAll EBSCO eBooks |
| ISBN | 9781442261891 1442261897 |
| 서지주기 | Includes bibliographical references and index. |
| 내용주기 | _GoBack; _GoBack; _GoBack; _GoBack; _GoBack; _GoBack; _GoBack; _GoBack |
| 요약 | Public Opinion: Measuring the American Mind provides an in-depth look at the history and future of polling, including how public opinion is measured, how it is used and misused, and how to critically evaluate public opinion data. This new edition incorporates a new theme of political polarization and examines how mass media and social media help to shape public opinion. It also provides in-depth coverage of public opinion on such issues as political ideology, health care, race, and foreign policy, as well as an update and discussion of the major changes that have taken place on controversial i. |
| 일반주제명 | Public opinion -- United States. Public opinion polls. Public opinion. Public opinion polls. SOCIAL SCIENCE / General Public opinion polls. |
| 주제명(지명) | United States. -- fast |
| 언어 | 영어 |
| 기타형태 저록 | Print version:Bardes, Barbara A., author.Public opinionFifth edition.Lanham, Md. : Rowman & Littlefield, 20179781442261877 |
| 대출바로가기 | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1215404 |
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