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Lies We Live By : Defeating Doubletalk and Deception in Advertising, Politics, and the Media

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개인저자Hausman, Carl.
서명/저자사항Lies We Live By :Defeating Doubletalk and Deception in Advertising, Politics, and the Media.
발행사항New York : Routledge, 2014.
형태사항1 online resource (240 pages)
소장본 주기eBooks on EBSCOhostAll EBSCO eBooks
ISBN9781136684739
1136684735
내용주기Cover; Half Title; Title Page; Copyright Page; Table of Contents; Acknowledgments; Introduction; 1 Term Warfare: How to Lie with Words; 2 Damn the Statistics: How to Lie with Numbers; 3 Seeing Is Believing? Don't You Believe It! How to Lie with Images; 4 I'm from the Government and I'm Here to Confuse You; 5 I Lie, Therefore I Am: The Existentially Ambiguous Image in Politics; 6 The Vying Game: Cooking the Books in College Rankings; 7 The Veiled Variable Rides Again: Tricks of the Trade in Financial Institutions; 8 There's a Special on Fine Print in Aisle 9: The Tricky Business of Retailing.
9 Driven to Distraction: How Car Retailers Confuse the Consumer10 Reach out and Confuse Someone: Baffle-Gab on the Phone Line; 11 You May Already Be a Sucker! Misrepresentation by Mail; 12 Brave New Bamboozle: Tricky Business over the Internet; 13 Reality (Sound)bites: How Made-for-Media Pseudo-Events Distort Our View of the World; Ten Lists of Ten Guidelines for Becoming a Better Consumer of Information; How and Where to Complain: A Resource Guide for Consumers; Index.
요약First Published in 2000. Routledge is an imprint of Taylor & Francis, an informa company.
일반주제명Deception.
Truthfulness and falsehood.
BUSINESS & ECONOMICS -- Advertising & Promotion.
Deception.
Truthfulness and falsehood.
언어영어
기타형태 저록Print version:Hausman, Carl.Lies We Live By.New York : Routledge, 20140415922801
대출바로가기http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=801231

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