자료유형 | E-Book |
---|---|
개인저자 | Coville, Andrea, author. |
서명/저자사항 | Relevance :the power to change minds and behavior and keep you ahead of the competition /by Andrea Coville, Chief Executive Officer, Brodeur Partners ; with Paul B. Brown. |
판사항 | First Edition. |
형태사항 | 1 online resource (viii, 178 pages) : illustrations. |
소장본 주기 | eBooks on EBSCOhostAll EBSCO eBooks |
ISBN | 9781937134839 1937134830 |
일반주기 |
Includes index.
|
내용주기 | Are you relevant? -- Everything is personal -- Dimensions of relevance (I): quantitative -- Dimensions of relevance (II): qualitative -- Dimensions of relevance (III): circumstances -- Why are we making this effort? -- How to become (and stay) relevant -- Relevance and innovation -- How to become irrelevant -- How to regain relevance -- Appendix organizational relevance : frameworks and profiles -- Index -- About the author. |
일반주제명 | Competition. Meaning (Psychology) -- Social aspects. Consumer behavior. BUSINESS & ECONOMICS / Advertising & Promotion |
언어 | 영어 |
기타형태 저록 | Print version:Coville, Andrea, author.Relevance.First Edition9781937134822 |
대출바로가기 | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=759068 |
인쇄
No. | 등록번호 | 청구기호 | 소장처 | 도서상태 | 반납예정일 | 예약 | 서비스 | 매체정보 |
---|---|---|---|---|---|---|---|---|
1 | WE00007650 | 659.2 | 가야대학교/전자책서버(컴퓨터서버)/ | 대출가능 |