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The art & craft of case writing [electronic resource] /
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| 자료유형 | E-Book |
|---|---|
| 개인저자 | Naumes, William. Naumes, Margaret J. |
| 서명/저자사항 | The art & craft of case writing[electronic resource] /William Naumes and Margaret J. Naumes. |
| 판사항 | 3rd ed. |
| 발행사항 | Armonk, N.Y. : M.E. Sharpe, c2012 |
| 형태사항 | 1 online resource (xxii, 314 p.) |
| ISBN | 0765627787 (electronic bk.) 9780765627780 (electronic bk.) |
| 서지주기 | Includes bibliographical references and index. |
| 내용주기 | Ch 1. What is a case and why write one? -- ch 2. Objectives -- key to the case -- ch 3. Finding a case site and gathering data -- ch 4. Research cases -- ch 5. The instructor's manual, part 1 -- ch 6. Organizing the case -- ch 7. Testing and refining the teaching case -- ch 8. The instructor's manual, part 2 -- ch 9. Notes, case series, and other supplements -- ch 10. Alternative case formats : video, multimedia, and live case studies. |
| 요약 | Provides a practical, comprehensive, and multidisciplinary guide that blends an informal, workshop style with solid theory and practice conducting case research in business or the social sciences. |
| 일반주제명 | Case method. Textbooks -- Authorship. EDUCATION / Experimental Methods. Case method. Textbooks -- Authorship. |
| 언어 | 영어 |
| 기타형태 저록 | Print version:Naumes, William.Art & craft of case writing.3rd ed.Armonk, N.Y. : M.E. Sharpe, c20129780765627766 |
| 대출바로가기 | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=408157 |
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| No. | 등록번호 | 청구기호 | 소장처 | 도서상태 | 반납예정일 | 예약 | 서비스 | 매체정보 |
|---|---|---|---|---|---|---|---|---|
| 1 | WE00002172 | 371.39 | 가야대학교/전자책서버(컴퓨터서버)/ | 대출가능 |
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