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Management : the basics /
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| 자료유형 | E-Book |
|---|---|
| 개인저자 | Witzel, Morgen, author. |
| 서명/저자사항 | Management :the basics /Morgen Witzel. |
| 판사항 | Second edition. |
| 형태사항 | 1 online resource |
| 총서사항 | The Basics Ser. |
| 소장본 주기 | OCLC control number change |
| ISBN | 9781003171720 1003171729 9781000543322 1000543323 9781000543278 1000543277 |
| 서지주기 | Includes bibliographical references and index. |
| 요약 | "Management: The Basics provides an easy, jargon-free introduction to the fundamental principles and practices of modern management. Using examples ranging from people management at Cadbury and the Enron crisis to the marketing of fried chicken in China, the book explains key aspects of management, including: Business strategy and how to use it to meet goals how successful marketing works how organizations are structured and function Fundamentals of corporate finance Human resource management's role in the management and development of people the importance of knowledge and culture to management This second edition has been updated to take account of general advances in management thinking, including developments in governance, responsible management, environmental pressures and a new emphasis on health and well-being in the aftermath of the Covid-19 pandemic. It brings management thinking fully up to date with the latest currents and trends. This accessible, readable primer is an ideal starting point for anyone starting to learn about business and management"-- |
| 일반주제명 | Management. Gestion. management. BUSINESS & ECONOMICS -- General. BUSINESS & ECONOMICS -- Human Resources & Personnel Management. BUSINESS & ECONOMICS -- Management. Management. |
| 언어 | 영어 |
| 기타형태 저록 | Print version:Witzel, Morgen.Management.Second edition.Abingdon, Oxon ; New York, NY : Routledge, 20229780367775124 |
| 대출바로가기 | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=3175387 |
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| No. | 등록번호 | 청구기호 | 소장처 | 도서상태 | 반납예정일 | 예약 | 서비스 | 매체정보 |
|---|---|---|---|---|---|---|---|---|
| 1 | WE00022966 | 658 | 가야대학교/전자책서버(컴퓨터서버)/ | 대출가능 |
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