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Strategic marketing for social enterprises in developing nations /
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| 자료유형 | E-Book |
|---|---|
| 개인저자 | Chiweshe, Nigel, 1983-, editor. Ellis, Debbie, 1967-, editor. |
| 서명/저자사항 | Strategic marketing for social enterprises in developing nations /Nigel Chiweshe and Debbie Ellis, editors. |
| 발행사항 | Hershey, PA : Business Science Reference, an imprint of IGI Global, [2019] |
| 형태사항 | 1 online resource |
| 소장본 주기 | Master record variable field(s) change: 050 |
| ISBN | 9781522578604 1522578609 9781522578611 1522578617 |
| 일반주기 |
"Premier Reference Source"
|
| 요약 | "This book provides insights into the marketing of social enterprises from a developing state perspective as these communities are usually the ones afflicted with massive social challenges not as prevalent in developed states. It also contains practical guides to the marketing of social enterprises to ultimately provide social improvement"-- |
| 일반주제명 | Social marketing -- Developing countries. Social entrepreneurship -- Developing countries. Social entrepreneurship. Social marketing. |
| 주제명(지명) | Developing countries. -- fast |
| 언어 | 영어 |
| 기타형태 저록 | Print version:Strategic marketing for social enterprises in developing nations.Hershey, PA : Business Science Reference, [2019]9781522578598 |
| 대출바로가기 | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=2177557 |
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| No. | 등록번호 | 청구기호 | 소장처 | 도서상태 | 반납예정일 | 예약 | 서비스 | 매체정보 |
|---|---|---|---|---|---|---|---|---|
| 1 | WE00018118 | 658.8/02 | 가야대학교/전자책서버(컴퓨터서버)/ | 대출가능 |
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