자료유형 | E-Book |
---|---|
개인저자 | Wiid, Jan, author. Cant, M. C. (Michael Colin), 1957-, author. Makhitha, K. M., author. |
서명/저자사항 | Strategic marketing /JA Wiid, MC Cant, KM Makhitha. |
판사항 | Second edition. |
형태사항 | 1 online resource (483 pages). |
소장본 주기 | eBooks on EBSCOhostAll EBSCO eBooks |
ISBN | 9781485124733 1485124735 |
서지주기 | Includes bibliographical references and index. |
일반주제명 | Marketing -- Decision making. Marketing -- Management. Strategic planning. BUSINESS & ECONOMICS / Industrial Management. BUSINESS & ECONOMICS / Management. BUSINESS & ECONOMICS / Management Science. BUSINESS & ECONOMICS / Organizational Behavior. Marketing -- Decision making. Marketing -- Management. Strategic planning. |
언어 | 영어 |
대출바로가기 | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1458148 |
인쇄
No. | 등록번호 | 청구기호 | 소장처 | 도서상태 | 반납예정일 | 예약 | 서비스 | 매체정보 |
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1 | WE00011431 | 658.8/02 | 가야대학교/전자책서버(컴퓨터서버)/ | 대출가능 |