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007 | | cr cn||||||||| |
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020 | |
▼a 9780309261814
▼q electronic bk. |
020 | |
▼a 0309261813
▼q electronic bk. |
020 | |
▼z 9780309261807 (paperback) |
035 | |
▼a (OCoLC)880440019 |
040 | |
▼a E7B
▼e rda
▼b eng
▼c E7B
▼d OCLCO
▼d N$T
▼d 248032 |
049 | |
▼a K4RA |
050 | 14 |
▼a TA158.5
▼b .M47 2013eb |
072 | 7 |
▼a TEC
▼x 009000
▼2 bisacsh |
072 | 7 |
▼a TEC
▼x 035000
▼2 bisacsh |
082 | 04 |
▼a 620.001/4
▼2 23 |
245 | 00 |
▼a Messaging for engineering :
▼b from research to action /
▼c Committee on Implementing Engineering Messages, National Academy of Engineering of the National Academies. |
264 | 1 |
▼a Washington, District of Columbia :
▼b National Academies Press,
▼c [2013] |
264 | 4 |
▼c 짤2013 |
300 | |
▼a 1 online resource (96 pages) :
▼b illustrations (chiefly color) |
336 | |
▼a text
▼2 rdacontent |
337 | |
▼a computer
▼2 rdamedia |
338 | |
▼a online resource
▼2 rdacarrier |
500 | |
▼a "This publication builds on the 2008 NAE publication, Changing the conversation : messages for improving public understanding of engineering"--Preface. |
504 | |
▼a Includes bibliographical references. |
505 | 0 |
▼a 1. Introduction -- The Value of Public Understanding of Engineering -- Changing the Conversation -- The Challenges of Rebranding -- Changing the Conversation : From Research to Action -- Outline of This Report -- Audiences for This Report -- 2. What Has Been Accomplished? -- Messaging Based On Changing the Conversation -- Messaging in the Spirit of Changing the Conversation -- Creation of New Tools and Resources -- 3. Call to Action -- The Basics -- Sector-Specific Actions -- Other Opportunities -- Conclusion -- Appendix A: Biographies of Committee Members -- Appendix B: Workshop Agenda -- Appendix C: List of Participants. |
588 | |
▼a Description based on print version record. |
650 | 0 |
▼a Communication in engineering. |
650 | 0 |
▼a Engineering
▼x Social aspects
▼z United States. |
650 | 0 |
▼a Engineers
▼x Public relations
▼z United States. |
650 | 7 |
▼a TECHNOLOGY & ENGINEERING / Engineering (General).
▼2 bisacsh |
650 | 7 |
▼a TECHNOLOGY & ENGINEERING / Reference.
▼2 bisacsh |
655 | 4 |
▼a Electronic books. |
710 | 2 |
▼a National Academy of Engineering.
▼b Committee on Implementing Engineering Messages,
▼e issuing body. |
710 | 2 |
▼a National Academy of Engineering,
▼e issuing body. |
710 | 2 |
▼a National Academy of Engineering.
▼b Committee on Public Understanding of Engineering Messages.
▼t Changing the conversation. |
776 | 08 |
▼i Print version:
▼t Messaging for engineering : from research to action.
▼d Washington, District of Columbia : National Academies Press, [2013]
▼h xii, 82 pages ; 23 cm
▼z 9780309261807
▼w (DLC) 10863951 |
856 | 40 |
▼3 EBSCOhost
▼u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=867567 |
938 | |
▼a ebrary
▼b EBRY
▼n ebr10863951 |
938 | |
▼a EBSCOhost
▼b EBSC
▼n 867567 |
990 | |
▼a 관리자 |