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LDR01924cmm uu200445Ka 4500
001000000299456
003OCoLC
00520230517132809
006m d
007cr cnu---unuuu
008110511s2011 cau ob 001 0 eng d
0167 ▼a 015618876 ▼2 Uk
020 ▼a 9780804776790 (electronic bk.)
020 ▼a 0804776792 (electronic bk.)
035 ▼a (OCoLC)722444375
040 ▼a N$T ▼b eng ▼c N$T ▼d E7B ▼d YDXCP ▼d UKMGB ▼d OCLCQ ▼d 248032
043 ▼a n-us---
049 ▼a K4RA
050 4 ▼a GV716 ▼b .C363 2011eb
072 7 ▼a SPO ▼x 066000 ▼2 bisacsh
08204 ▼a 306.4/83 ▼2 22
1001 ▼a Carter, David M., ▼d 1964-
24510 ▼a Money games ▼h [electronic resource] : ▼b profiting from the convergence of sports and entertainment / ▼c David M. Carter.
260 ▼a Stanford, Calif. : ▼b Stanford Business Books, ▼c c2011.
300 ▼a 1 online resource (xi, 290 p.)
504 ▼a Includes bibliographical references (p. [255]-276) and index.
5050 ▼a Television content -- Video gaming -- Athlete branding -- The Internet -- Mobile technology -- Gambling -- Sports-anchored development -- Venue technology -- Corporate marketing.
588 ▼a Description based on print version record.
650 0 ▼a Sports ▼x Economic aspects.
650 0 ▼a Sports ▼x Economic aspects ▼z United States.
650 0 ▼a Sports ▼x Social aspects.
650 0 ▼a Sports ▼x Social aspects ▼z United States.
650 7 ▼a SPORTS & RECREATION ▼x Sociology of Sports. ▼2 bisacsh
655 4 ▼a Electronic books.
77608 ▼i Print version: ▼a Carter, David M., 1964- ▼t Money games. ▼d Stanford, Calif. : Stanford Business Books, c2011 ▼z 9780804759557 ▼w (DLC) 2010012010 ▼w (OCoLC)580131943
85640 ▼3 EBSCOhost ▼u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=362856
938 ▼a ebrary ▼b EBRY ▼n ebr10459548
938 ▼a YBP Library Services ▼b YANK ▼n 3876549
990 ▼a 관리자
994 ▼a 92 ▼b K4R