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Artificial intelligence for business creativity /

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자료유형E-Book
개인저자Pagani, Margherita, 1971-, editor.
Champion, Renaud, editor.
서명/저자사항Artificial intelligence for business creativity /edited by Margherita Pagani, Renaud Champion.
형태사항1 online resource (150 pages) : illustrations (black and white).
총서사항Routledge focus on business and management
소장본 주기Added to collection customer.56279.3
ISBN9781003287582
1003287581
1000953939
9781000953893
1000953890
9781000953930


기타표준부호10.4324/9781003287582doi
요약Artificial Intelligence for Business Creativity provides an in-depth examination of the integration of Artificial Intelligence (AI) into the business sector to foster creativity. The book explores the interplay between micro-level individual creativity and macro-level organizational innovation through the lens of AI. It delves into three crucial areas where AI can stimulate business creativity: product and service design, optimized processes, and enhanced organizational collaboration. The authors also highlight the versatility and capability of generative AI systems in promoting creativity and innovation. Intended for business leaders, managers, entrepreneurs, and those interested in AI and creativity, the book offers practical guidance and insightful recommendations on how organizations can effectively utilize AI to enhance their creative process. By offering a comprehensive understanding of the role of AI in fostering creativity, the book equips its readers with the tools to stay ahead in the rapidly changing landscape of AI and creativity. This book is a valuable resource for anyone seeking to understand the impact of AI on business creativity and how to effectively leverage it to foster creativity and innovation in their organization. It is a must-read for anyone looking to increase their knowledge and understanding of AI and its impact on business creativity.
일반주제명Creative ability in business -- Data processing.
Artificial intelligence -- Industrial applications.
BUSINESS & ECONOMICS / General
BUSINESS & ECONOMICS / Education
BUSINESS & ECONOMICS / Management
언어영어
기타형태 저록Print version:Artificial intelligence for business creativity.London : Routledge, 20239781032262987
대출바로가기https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=3634377

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