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Translation and communication in the promotion of business tourism : emerging research and opportunities / [electronic resource]
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| 자료유형 | E-Book |
|---|---|
| 개인저자 | Alcalde Penalver, Elena, 1988-, author. Santamaria Urbieta, Alexandra, 1985-, author. |
| 단체저자명 | IGI Global,publisher. |
| 서명/저자사항 | Translation and communication in the promotion of business tourism :emerging research and opportunities /by Elena Alcalde Penalver and Alexandra Santamaria Urbieta.[electronic resource] |
| 발행사항 | Hershey, PA : Business Science Reference, an imprint of IGI Global, [2020] |
| 형태사항 | 1 online resource (16 PDFs (186 pages)) |
| 소장본 주기 | Added to collection customer.56279.3 |
| ISBN | 1799801438 9781799801436 |
| 기타표준부호 | 10.4018/978-1-7998-0142-9doi |
| 서지주기 | Includes bibliographical references and index. |
| 내용주기 | Chapter 1. Business tourism: an overview -- Chapter 2. Tourist texts and discourse -- Chapter 3. Business tourism texts: classification proposal -- Chapter 4. Communication in business tourism: part one -- Chapter 5. Communication in business tourism: part two -- Chapter 6. Strategies of transference to translate promotional guides from the business tourist sector -- Chapter 7. Paratexts in the translation of tourism texts: adaptation of online peripheral content -- Chapter 8. Practical cases. |
| 요약 | ""This book examines the importance of communication and translation in different languages for the successful development of business tourism. It also explores some useful language-related resources to facilitate business tourism communication"--Provided by publisher"-- |
| 일반주제명 | Business travel. Culture and tourism. Intercultural communication. |
| 언어 | 영어 |
| 기타형태 저록 | Print version:179980142X9781799801429 |
| 대출바로가기 | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=2216952 |
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| No. | 등록번호 | 청구기호 | 소장처 | 도서상태 | 반납예정일 | 예약 | 서비스 | 매체정보 |
|---|---|---|---|---|---|---|---|---|
| 1 | WE00020016 | 418/.03338 | 가야대학교/전자책서버(컴퓨터서버)/ | 대출가능 |
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