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Strategic internal communication : how to build employee engagement and performance /

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자료유형E-Book
개인저자Cowan, David, 1961-, author.
서명/저자사항Strategic internal communication :how to build employee engagement and performance /David Cowan.
판사항Second edition.
발행예정일자1706
형태사항1 online resource
소장본 주기eBooks on EBSCOhostAll EBSCO eBooks
ISBN9780749478667
0749478667

일반주기 Revised edition of the author's Strategic internal communication, 2014.
Includes index.
내용주기Preface -- Introduction -- The new organizational triangle : internal communications, employee engagement and hr -- Culture shock : corporate culture does not exist -- Communicating through change, changing through -- Dialogue and the digital world -- Zone 1: intelligence : how organizations and people think -- Zone 2: emotion : how organizations and people feel -- Zone 3: interpretation : how organizations and people understand -- Zone 4: narrative : how organizations and people agree (or disagree!) -- The end zone : ensuring effective dialogue : how organizations and people talk -- Using the dialogue box -- Index.
요약Design and implement an internal communications strategy with this complete guide based on the innovative Dialogue Box tool that will improve communication and therefore motivation and performance in your organization.
일반주제명Communication in organizations.
Communication in management.
Communication in personnel management.
Communication in management.
Communication in organizations.
Communication in personnel management.
BUSINESS & ECONOMICS / Industrial Management
BUSINESS & ECONOMICS / Management
BUSINESS & ECONOMICS / Management Science
BUSINESS & ECONOMICS / Organizational Behavior
언어영어
기타형태 저록Print version:Cowan, David, 1961-Strategic internal communication.Second Edition.New York : Kogan Page Ltd, [2017]9780749478650
대출바로가기http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1526370

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