가야대학교 분성도서관
주메뉴
자료검색
- Home
- 상세정보
상세정보
부가기능
The Language of Leaders : How Top CEOs Communicate to Inspire, Influence and Achieve Results [electronic resource]
상세 프로파일
| 자료유형 | E-Book |
|---|---|
| 개인저자 | Murray, Kevin. |
| 서명/저자사항 | The Language of Leaders[electronic resource] :How Top CEOs Communicate to Inspire, Influence and Achieve Results. |
| 판사항 | 2nd ed. |
| 발행사항 | London : Kogan Page, 2013. |
| 형태사항 | 1 online resource (288 p.) |
| ISBN | 9780749468132 (electronic bk.) 0749468130 (electronic bk.) |
| 일반주기 |
Description based upon print version of record.
The virtuous circle in relationships |
| 내용주기 | About the author; Contents; Preface; Thanks; Introduction: communicate to inspire; The leaders interviewed for this book; Part One Why you need to be a better communicator if you want to lead; 01 Napoleon's leadership legacy; The shots that echo through time; 'Create leaders everywhere!'; The importance of understanding the commander's intent; Communication is the glue that binds strategy and delivery together; Keep it simple; Free people up with a tight framework; Stand up for what you believe in; Key points from Chapter 1; 02 Leadership transformed -- life in the fishbowl Perpetual communicationThe questions that really matter; The new partnership driving transparency; Stories evolve at an incredible pace; Internal e-mails can be very public; Most leadership communication is not fit for purpose; Businesses are like open democracies; Leaders must create leaders; Radical transparency needs radical thinking; Key points from Chapter 2; 03 The 12 principles of leadership communication; Be yourself, better; Mission and values; Future focus; Bring the outside in; Engage through conversations; Audience centricity; Listening; Point of view; Stories and anecdotes SignalsPrepare properly for public platforms; Learn, rehearse, review, improve; Part Two The fundamentals; 04 Learn to be yourself, better; What followers want from leaders; What do leaders want from the leaders they hire?; Talking from the heart; Be visible, be human and be straight; To be seen as a hero, you have to be a hero; All-round authenticity; Have the confidence to be you; Know your strengths to be yourself better; How do you go about identifying your values and mission?; A springboard to action, a leadership platform; The need for emotion in business; Key points from Chapter 4 05 Provide a framework for leadership and action, through mission and valuesValues build trust; Why people love a motivating mission; Employees want a good mission statement; Employees need to feel part of the story; The need to raise people's sights; Externally, a purpose wider than profit is needed; Be an engine of progress for humankind; Involve everyone in your mission; Reputations at risk; The need for speed and the need to create leaders; Three examples of mission and values at work; Make sure the values resonate; In the public sector, purpose and values are all-important The value of valuesKey points from Chapter 5; 06 Communicate the future to drive the present; To talk about the future, you have to be very clear about the future; Back to the future, over and over; Keep people engaged in the future; Your future must embrace all stakeholders; Four examples of how leaders bring mission, values, vision and goals together; Bring to life the customer's experience; Key points from Chapter 6; 07 Bring the outside in and focus on building relationships and trust; Loss of your 'licence to operate'; Managing the intangible asset of relationships |
| 요약 | The traditional model for what constitutes a good leader is changing and CEOs and HR professionals now say the ability to understand, motivate and inspire others is the characteristic that is most important when recruiting senior leaders. Based on original interviews with an extraordinary list of 60 top leaders from a wide range business and public sectors, The Language of Leaders, now in paperback, provides a unique insight into how they have responded to the demands of a transparent world, reports on what they have learned, and creates a lexicon for successful communication. Their message is. |
| 일반주제명 | Corporate culture. Organizational behavior. Organizational change. Leadership. Chief executive officers. Communication in management. BUSINESS & ECONOMICS / Leadership. |
| 언어 | 영어 |
| 기타형태 저록 | Print version:Murray, KevinThe Language of Leaders : How Top CEOs Communicate to Inspire, Influence and Achieve ResultsLondon : Kogan Page,c20139780749468125 |
| 대출바로가기 | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=524955 |
소장정보
- 소장정보
인쇄
| No. | 등록번호 | 청구기호 | 소장처 | 도서상태 | 반납예정일 | 예약 | 서비스 | 매체정보 |
|---|---|---|---|---|---|---|---|---|
| 1 | WE00002095 | 658.4092 | 가야대학교/전자책서버(컴퓨터서버)/ | 대출가능 |
|
카피라이터
